50 Great Ideas

52 Top Ranked Ideas from the Clean50 Summit

Our goal was to come up with 50 Great Ideas, and in the end we had 52 of them.

Key: The smiley faces () were placed by attendees to indicate ideas that they especially liked. The stars () were placed to indicate specific ideas that they thought were the best they’d seen that day.

Consumer-focused ideas:
CONSUMER SIGNALS, FEEDBACK AND RECOGNITION 3
  • Create a Personal energy “card” that tracks consumers of energy 1
  • Show true costs of our lifestyle 4
  • Encourage – incent individual scorecarding – compare neighbourhoods and neighbours
  • Embed eco labels in UPC codes 1★ 2
  • Green energy choice in every energy bill – force people to make the choice 1
  • Visual communication of product lifecycle (i.e. beyond energy consumption) to drive awareness
  • Price carbon into the economy 1
Government-focused ideas:
BETTER USE OF TAXATION AS A TOOL 6★ 30
  • Stop prescribing / regulating the process to the outcome
  • Stop taxing desired outcomes (i.e. taxing as “wages” an employer provided transit pass or bike, while allowing deductions for employer provided car or parking pass)
  • Stop competing with the private sector
  • Stop picking winners – let the market select the technology
TAX the BAD (gently) & INCENTIVIZE THE GOOD (Generously) 1★ 23
  • Tax specific issues and use revenue to solve the issue
  • Tax pollution 1★ 3
  • Sustainable tax incentives – incent behavior
  • Fiscal / tax policy – tax bad behavior and incent good 2
MORE CONSISTENCY IN REGULATION 1★ 11
  • Stop regulating in isolation – jurisdiction / functional 2
  • For example: Extended Producer Responsibility legislation varies widely from province to province – a national standard is needed. Different levels of Environmental Assessment often mean that renewable energy projects are delayed endlessly as each level of government waits for another to complete their review. If all three were the same, consistent and conducted simultaneously, projects would cost less and be functional faster. The US Government has just mandated that 30 or so high priority infrastructure projects in the USA get this streamlined treatment and it is expected to save 1-2 years in time to implementation.
MORE CONTINUITY 2★ 7
  • Stop cancelling sustainability projects every time there is a new government 3
  • Stop avoiding the setting of long term goals
  • Stop changing the rules so often 1
DISCOURAGING RESOURCE DEPLETION 5
  • Stop policies and practices that result in water / air pollution 1
  • Stop taxing all technologies and practices equally 1
  • Stop supporting the rapid depletion of non-renewable natural resources 1★
  • Stop subsidizing carbon-intensive industry 1★ 7
MAKE CLEANTECH PART OF ECONOMIC POLICY 3★ 7
  • Make cleantech a national priority
  • Fund research through business 1★ 4
  • Build a Grass-roots culture of entrepreneurship and innovation 3
  • Support opportunities to develop cleantech as a service
  • Extend SRED and existing R&D credits for Commercialization 6
  • Create resource efficiency legislation 1
  • Provide access to financial support for projects: guarantees or loans 1
  • Diversify procurement to include Cleantech SMEs 3★ 9
  • Lead by example by creating a green procurement policy for closed loop and recycled content products 1★ 2
Business-focused ideas:
MORE COLLABORATION INTERNALLY AND EXTERNALLY 6★ 10
  • Stakeholder driven sustainability strategy (more inclusive – well managed): champions! 1
  • Break down internal silos for collaboration
  • Collaborate with economic and social stakeholders (value chain)
  • Embrace benefits of open innovation
  • Work with other sustainability leaders to change public policy 2
  • Collective industry or cross sector collaboration to gain value on sustainability – to engage with government and investors 1
MEASURING AND REWARDING SUSTAINABILITY 2★ 8
  • Incorporate environmental metrics into capital planning
  • Include sustainability goals in measuring executive & management performance
RETHINK BUSINESS MANDATE / MODEL / MISSION 9★ 22
  • Focus on profit – need to broaden scope to include other variables
  • Change the legal implications of a change – fiduciary duties (at present companies are legally mandated to maximize profits ahead of other issues)
  • Employ sustainability as an innovation strategy – supporting core business 2
  • Take a long term perspective
  • Collaborate across businesses to create mutual benefit: share ideas 1
  • Rethink product lifecycles: serviceization / eliminate toxins 2
  • Broaden the basis for economic business case (look beyond the quarter)
COMMUNICATE SUSTAINABILITY OBJECTIVES & ACHIEVEMENTS, INTERNALLY & EXTERNALLY 1★ 3
  • Internally make sustainable easier and expected, rather than the second option 4★ 5
  • Communicate sustainability – build it into the brand (tell the story – build the culture)
REDUCE WASTE and IMPACTS: ADOPT A LIFECYCLE MINDSET
  • Introduce lifecycle thinking 13
  • Support anaerobic digestion and other technologies into mainline system and set percentage goals 11

 

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