President & CEO, Atlas Block Co. Ltd.
Atlas Block Co. Ltd. is a champion of sustainable concrete product manufacturing. CEO Don Gordon pioneered the first use of post-industrial waste CO2 and post-consumer glass. His plants divert 1.5 million glass bottles from landfills each year and 200,000 kg of CO2 from the air. As chair of two leading industry organizations, Don has advocated for changes to green the industry practices like low-carbon foundations and environmental reporting. Atlas is the first producer to comply with EPD green building declarations. The company’s flagship Midland facility was the first worldwide to permanently retrofit to consume waste CO2 as concrete feedstock, using the CarbonCure system.