Jennifer McLaughlin

Global Environment Manager, BlackBerry Limited

Answering the sustainability call at BlackBerry, Jen has evolved Environment @ BlackBerry into a program with one of the highest levels of employee engagement at BlackBerry. She developed the first ever Commuting Action Plan by a Waterloo Region Corporation aiming for a 15% reduction in BlackBerry’s Drive Alone Rate, which so far has dropped the “drive alone” rate by 4%, incentivizing employees to take transit, walk or bike, and in year 1 saved 5.3 tonnes of CO2. She has also challenged employees to look for opportunities to not only minimize waste but eliminate it completely and the BlackBerry Head Office in Waterloo increasing their waste diversion rate from 62.04% in 2013 to 93.11% in 2016.