Serguei Tchertok, MBA
Manager, Sustainability, Grand & Toy
A relative newcomer to the company, hired as Grand & Toy was acquired by Office Depot, Serguei has moved quickly to find ways to take best ideas from around the world, improve and integrate them into Canadian operations. Chief among them has been the “Shades of Green” program which both identifies different products comparative “green” attributes, and also enables Grand & Toy to let their customers know exactly how green their spend is. Armed with this data, Serguei instituted a recognition program, celebrating the retailer’s “greenest” customers. The company is also helping its customers recycle, and internal waste was reduced 13% last year.