2019
Clean Technology
Simon Pickup headshot
Clean50 Award Logo

Simon Pickup

CEO and Co-founder, Hydra Energy Corporation

The climate opportunity to displace polluting fossil fuels with hydrogen (the “exhaust” is water) in truck fleets is the proverbial holy grail, offering a potential for 7 million tonnes of GHGs a year in Canada alone, but fraught with technology, systemic and even psychological barriers such as “range anxiety”. Enter Hydra and Simon. By pairing high volume, low cost hydrogen sourced from waste with return-to-base commercial fleets, the company’s disruptive “Hydrogen as a Service – HaaS™” model removes barriers for hydrogen adoption in transportation. Hydra retrofits existing vehicle fleets at no cost to the fleet operation in exchange for an exclusive hydrogen supply agreement, where hydrogen is sold below the market price of conventional diesel. Win-Win-Win